Audio & Visual Ads
Audio Ads Streaming services frequently employ audio ads because they provide a unique opportunity for advertisers to combine precise audience targeting with the emotional impact of sound, delivering powerful messages that resonate with listeners on a personal level. Zeno uses audio ads to help broadcasters monetize their audio streams through programmatic advertising. We can insert pre-roll ads (played before the stream begins) or mid-roll ads (played during the stream). Visual Ads VisFew readersDo I Need a Music License?
Yes, if you’re broadcasting music, you may need a music license to comply with legal requirements. While Zeno has agreements with ASCAP, BMI, and SESAC in the United States, these only cover content streamed via the zeno.fm website and do not extend to individual station websites, apps, or third-party platforms. If you’re broadcasting on your own website, app, or via other aggregators, we recommend obtaining music licenses from the appropriate organizations in your country. Each country hasFew readersWhat is Content?
Content refers to the variety of programming and audio segments available on a radio station. It can include live shows, pre-recorded segments like podcasts, and music from different genres. At Zeno.fm, we encourage our broadcasters to create original content and ensure they have the rights to any material they wish to broadcast. This not only protects our broadcasters but also enhances the quality and uniqueness of their programming. Here are some common types of content: Music MusiFew readersWhat is the difference between .mp3, .m3u, and .pls?
An .mp3 file is an individual data file that contains the actual audio content, such as music, a podcast episode, or any other audio recording. On the other hand, .m3u and .pls are playlist files. Think of them as guides or directories that list the URLs or locations of multiple audio files (e.g., .mp3 files) you want to play in a specific sequence.Some readersWhat is the difference between ShoutCast and IceCast?
ShoutCast and IceCast are both widely used for streaming online radio, but they have some differences that can affect your choice as a broadcaster. ShoutCast: Best known for streaming in formats like MP3 and AAC. More of a closed system with fewer options for customization. IceCast: An open-source solution, supporting multiple formats such as MP3, AAC, and Ogg Vorbis. Offers greater flexibility and customization options for broadcasters.Few readersDo You Offer Websites or Widget Players?
At Zeno Media, we provide broadcasters with a variety of tools to enhance their station’s visibility and reach. Our goal is to offer diverse listening experiences that cater to every type of audience. Here's how your listeners can access your station: Microsite (https://downloads.intercomcdn.com/i/o/267388656/43d44dd4049e05c19f87d03e/Screen+Shot+2020-11-17+at+2.25.06+PM.png?exFew readersHow to add a web player (widget) onto your site.
Adding a web player (widget) to your site is easy! Follow these steps: Access Your Widget Player: Log in to your Zeno Tools account, select the station you want to manage, and click on the "Widget" tab in the top menu. Copy the Embed Code: Once you’re in the Widget section, simply copy the embed code provided. No configuration is needed—just copy and paste it directly into your website's HTML where you want the player to appear. Choose Your Widget Size: Select from one of theFew readersHow Can I Increase My Audience?
Growing your audience requires a combination of effective branding, promotion, and engagement. Here are nine practical tips to help expand your station’s reach and attract more listeners: Optimize Your Station's Information and Image Make sure your station's microsite is appealing. Choose an original name, upload a professional logo, and select consistent colors that represent your brand. A visually compelling profile helps build a stronger brand identity and attracts more listeners.Few readersHow to Create Your Station's Microsite
Log in to tools.zeno.fm. In the left-hand menu, click on "Zeno.FM" to access the microsite settings. Select the radio station you wish to update from the dropdown menu. Key Sections to Complete: Page Settings: Customize your landing page URL and arrange the sections of your microsite in your preferred order. Announcements: Use the “Post Announcements” sectiFew readers